Press Releases

February 22, 2016

BEAM SUNTORY DONATES $100,000 TO SUPPORT OPERATION HOMEFRONT’S HOLIDAY MEALS FOR MILITARY PROGRAM

Program founded by Beam Suntory employee now serves 12,000 military families

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February 22, 2016

DISCOVER THE AUTHENTIC SPIRIT OF ST. CROIX WITH CRUZAN® RUM

“A Diamond in the Rum™” Campaign Showcases Cruzan’s Award-Winning Quality and Craftsmanship

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January 27, 2016

THE HOUSE OF SUNTORY WHISKY PROUDLY INTRODUCES SUNTORY WHISKY YAMAZAKI® SHERRY CASK 2016 EDITION™

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January 20, 2016

EFFEN® VODKA LAUNCHES LIMITED EDITION FOOTBALL BOTTLE

Custom Bottle Design with Textured Football Sleeve Celebrates EFFEN’s Partnership with Rapper and Entrepreneur 50 Cent

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January 12, 2016

BEAM SUNTORY NAMES DAVID HUNTER SVP, CHIEF SUPPLY CHAIN OFFICER AND STEVE FECHHEIMER SVP, CHIEF STRATEGY OFFICER

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January 4, 2016

BEAM SUNTORY ACQUIRES 50% OF SOUTH AFRICAN DISTRIBUTOR, ABV BRANDS

Beam Suntory aims to accelerate growth in Africa’s largest spirits market and establish a strong foothold in Sub-Saharan Africa

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December 17, 2015

DEKUYPER® CROWNS 2015 COCKTAIL MASTER

Redbank, New Jersey Bartender Brings Home Title in Brand’s National Bartender Challenge

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December 17, 2015

JIM BEAM® BOURBON TRANSFORMS HISTORIC RACKHOUSE INTO MASSIVE 3-D HOLIDAY DISPLAY

World’s No. 1 Bourbon “Lights Up the Holidays” with Multidimensional Digital Whiskey Experience; Spirits Industry’s First Use of 3-D Projection Mapping Technology 

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December 14, 2015

JIM BEAM SUPPORTS MILITARY FAMILIES WITH $100,000 DONATION TO FUND HOLIDAY MEALS PROGRAM

Bourbon Leader’s Partnership with Operation Homefront Grows to Support 8,500 Families and Now Totals More Than $2.5 million

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December 10, 2015

JIM BEAM® BOURBON TRANSFORMS HISTORIC RACKHOUSE INTO MASSIVE 3-D HOLIDAY DISPLAY

World’s No. 1 Bourbon “Lights Up the Holidays” with Multidimensional Digital Whiskey Experience; Spirits Industry’s First Use of 3-D Projection Mapping Technology

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