Press Releases

July 1, 2014

PINNACLE® VODKA AND CELEBRITY CHEF CLAIRE ROBINSON SHAKE UP THE SUMMER WITH FUN AND UNEXPECTED FOOD AND COCKTAIL PAIRINGS

Working with the Pinnacle® Vodka mixologist, Claire developed a series of simple, seasonal dishes designed to pair perfectly with a unique Pinnacle® Vodka cocktail

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June 23, 2014

BEAM SUNTORY TO BEGIN DISTRIBUTING SUNTORY WHISKY BRANDS IN THE UNITED STATES AND GERMANY BEGINNING JULY 1

The Beam Suntory portfolio will now be combined in markets representing more than 70% of the company’s total net sales.

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June 6, 2014

BEAM SUNTORY WHISKIES WIN 18 GOLD MEDALS AT THE INTERNATIONAL SPIRITS CHALLENGE 2014

Hibiki, Yamazaki, Hakushu, Jim Beam, Knob Creek, Canadian Club and Bowmore Expressions Earn Top Honors at Prestigious International Tasting Competition

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June 2, 2014

LAPHROAIG® SINGLE MALT SCOTCH WHISKY WELCOMES ALL OPINIONS

New Interactive Campaign Encourages Whisky Drinkers Around the World to Share Their Reactions to Tasting Laphroaig®

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May 19, 2014

CRUZAN® RUM THINKS LIFE IS BETTER WHEN YOU DON’T HURRY

The Don’t Hurry Campaign Encourages Embracing Every Moment One Sip at a Time

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May 2, 2014

SAUZA® 901® LAUNCHES DIGITAL CAMPAIGN FEATURING FOUNDER AND CO-OWNER JUSTIN TIMBERLAKE

New Creative Challenges Consumers to Think Differently about Tequila 

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April 30, 2014

SUNTORY HOLDINGS COMPLETES ACQUISITION OF BEAM INC.

New Company To Be Called Beam Suntory | Combination Creates World’s #3 Premium Spirits Company 

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April 25, 2014

JIM BEAM MAKES HISTORY, FILLS 13 MILLIONTH BARREL OF BOURBON

World’s Largest Bourbon Producer Achieves Bourbon Industry First with Milestone Barrel Filling

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April 22, 2014

PENDING ACQUISITION OF BEAM INC. BY SUNTORY HOLDINGS RECEIVES EUROPEAN REGULATORY CLEARANCE

Companies Expect Transaction to Close on April 30

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April 21, 2014

KNOB CREEK® BOURBON TAKES TO THE AIR WAVES WITH FIRST-EVER TELEVISION AD

Twenty-Two Years After Pioneering the Small Batch Bourbon Category, the World’s #1 Selling Super Premium Bourbon Highlights its History of Big, Full Flavor on TV

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