Press Releases

June 17, 2015

JIM BEAM BRAND RELEASES CITRUS HIGHBALL GRAPEFRUIT

The World’s Top-Selling Bourbon Unveils its First-Ever Read-to-Drink Offering in Japan, Expanding On-Premise Presence and Offering Convenient Cocktail Option for Fans

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June 16, 2015

BEAM SUNTORY TO LAUNCH NEW PREMIUM BOURBON, JIM BEAM KENTUCKY DRAM

Jim Beam Kentucky Dram is a limited edition which will drive interest in premium bourbons, a focus for growth in the category

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June 3, 2015

LIVEN UP YOUR SUMMER SIPS WITH THE NEW PINNACLE® RUBY RED GRAPEFRUIT VODKA

Latest innovation delivers a bright bold flavor experience perfect for summer entertaining 

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June 2, 2015

SAUZA® BRINGS THE HEAT WITH NEW SAUZA® CUCUMBER CHILI TEQUILA

Sauza Launches Its First Flavored Tequila; Debuts In Time to Spice Up Summer Celebrations

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May 27, 2015

BEAM SUNTORY WHISKIES WIN 11 GOLD MEDALS AT THE INTERNATIONAL SPIRITS CHALLENGE 2015

Hibiki, Yamazaki, Hakushu, Knob Creek, Bowmore and Laphroaig Expressions Earn Top Honors at Prestigious International Tasting Competition

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May 13, 2015

SAUZA® TEQUILA UNDERGOES LARGEST REBRANDING IN HISTORY AND UNVEILS NEW PREMIUM PACKAGING

Rebranding Positions Sauza® Tequila for Global Expansion in Asia, Europe and South America

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May 5, 2015

MAKER’S MARK PREVAILS IN CLASS ACTION LAWSUIT

U.S. District Court Dismisses Florida Case, Ending Lawsuit

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April 27, 2015

BEAM SUNTORY SIMPLIFIES REGIONAL STRUCTURE

Company Merges Four Regions into Three; EMEA and Asia Pacific Businesses Combine to Create International Region Led by Albert Baladi

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April 7, 2015

KNOB CREEK NAMED “BEST BOURBON” AS BEAM SUNTORY WINS 113 AWARDS IN PRESTIGIOUS BLIND-TASTING COMPETITIONS

Company’s Commitment to Quality Recognized with Major Awards for Portfolio Excellence and Top Honors Across Spirits Categories

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April 7, 2015

CRUZAN® RUM INTRODUCES FRESH NEW FLAVOR

Pioneers of the Flavored Rum Category Launch Cruzan® Blueberry Lemonade Rum in Time for Summer

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