Press Releases

September 01, 2016

Jim Beam Unveils Newest Premium Bourbon, Jim Beam Double Oak

Fred Noe, Master Distiller of the world’s No. 1 bourbon, continues to push boundaries through innovation with another distinctive new bourbon, showcasing unique and inventive production methods

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July 08, 2016

Hibiki 21 Years Old is honored with the Category’s Top “Trophy” Award for the 4th consecutive year at the International Spirits Challenge 2016

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June 08, 2016

The House of Suntory Whisky Announces the Introduction of Suntory Whisky Toki

A Premium Blend Where Old Meets New

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June 01, 2016

Jim Beam Announces First-Ever Global Packaging Redesign

World’s No. 1 bourbon “Makes History” in unveiling upgraded bottles, labels and shippers across entire portfolio

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June 01, 2016

Canadian Club® Honors 150 Years Of Tradition With U.S. Launch Of 100% Rye Whisky

With a Heritage Like No Other Whisky, Canadian Club 100% Rye Whisky Offers Fans a Taste of Something Different

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May 18, 2016

Booker Noe’s Legacy Honored With Two Unprecedented Limited Edition Releases

In time for Father’s Day, Booker’s® Rye Whiskey and Knob Creek® 2001 Limited Edition Bourbon Celebrate Legendary Master Distiller’s Spirit of Innovation and Experimentation

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May 16, 2016

Beam Suntory Pushes The Boundaries Of Japanese Whisky With The Chita Exclusive To Travel Retail

Available for the first time outside of Japan in Asia Pacific and European Travel Retail, as well as in limited quantities in Americas Travel Retail

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May 10, 2016

Laphroaig® Lore™, Laphroaig’s Richest Single Malt Expression To-Date, Arrives Stateside

World’s #1 Islay Single Malt Scotch Whisky Introduces New, Permanent Expression

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May 02, 2016

14 Million Barrels and Counting: Jim Beam Makes History with Milestone Fill

World’s No. 1 Bourbon Achieves Industry First as Demand Continues to Soar

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April 25, 2016

Maker’s Mark® Introduces American Pharoah Commemorative Bottle

The limited-edition Maker’s Mark American Pharoah bottle will be available at select locations nationwide beginning on May 1st, 2016

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