Press Releases

November 29, 2017

Jim Beam Unveils First-Ever Artificially Intelligent Decanter

The bourbon and tech industries collide once again with the introduction of “JIM”

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November 28, 2017

Bowmore® Islay Single Malt Scotch Whisky Releases Bowmore® 1966 50 Years Old From One of the World’s Oldest Scotch Maturation Warehouses

The Third Edition from The Bowmore® 50 Years Old VAULT LEGENDS COLLECTION Debuts as The Rarest Expression Yet

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November 22, 2017

Bowmore® Islay Single Malt Scotch Whisky Releases the Bowmore® Vintner’s Trilogy

A Unique Collection of Rare Whiskies Matured in Wine Casks

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November 13, 2017

Limited Edition Jim Beam® Distiller's Cut Offers Bourbon Lovers a Memorable Taste For The Holidays

Hand selected by Jim Beam master distiller Fred Noe, the unfiltered*, premium bourbon is now available nationwide

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October 23, 2017

Basil Hayden’s Unveils First-Ever Permanent Extension, Basil Hayden’s® Dark Rye

One-Of-A-Kind Rye Whiskey Brings Distinctive Depth to Basil Hayden’s Family

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October 16, 2017

Cruzan Rum Distillery Resumes Production Following Hurricane Maria

Beam Suntory Family’s Disaster Relief Response Exceeds $2 Million; Airlift of Recovery Workers and Relief Supplies Enables Timely Distillery Restart

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October 05, 2017

Hornitos® Tequila Launches Hornitos® Cristalino, Continuing Its Decades Long Tradition of Pushing Boundaries

First of its kind, premium innovation contains 100 percent blue agave tequila, aged for smoothness and refined for a perfectly balanced taste

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October 04, 2017

Beam Suntory Global Travel Retail Unveils Courvoisier® Sherry Cask Finish, The First Release in Its Innovative Masters Cask Collection Series

Set to shake-up the cognac category, this new release offers travel retail customers a unique and intriguing bottling that is set to appeal to wider premium brown spirit drinkers. 

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September 20, 2017

Eighth Generation Beam Family Member Freddie Noe Introduces Annual Limited Release Series, Little Book™ Whiskey

Grandson of Legendary Master Distiller Booker Noe and Son of Current Master Distiller Fred Noe Joins Next Generation of Whiskey Innovators with Inaugural Product Release

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September 18, 2017

Cruzan Rum Contributes $500,000 To Hurricane Relief in US Virgin Islands

The donation brings more than $1.6 million in contributions by Cruzan and its corporate parents towards hurricane relief in the U.S. and its Territories. 

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