Effective March 14, throughout Ohio, Glazer’s will distribute Beam Global’s portfolio of low-proof spirits, including DeKuyper® Low Proof, Kamchatka® Low Proof, Canadian Club® Low proof, Cruzan® Rum flavors, Jim Beam® ready-to-drink (RTD) and Sauza® RTD Margaritas.
Deerfield, Ill. – March 8, 2011 – Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE:FO)], the leading American spirits company, and Glazer’s, one of the country’s largest beverage distributors, are pleased to announce an exclusive statewide partnership in Ohio on Beam's low-proof spirits portfolio.
Effective March 14, throughout Ohio, Glazer’s will distribute Beam Global’s portfolio of low-proof spirits, including DeKuyper® Low Proof, Kamchatka® Low Proof, Canadian Club® Low proof, Cruzan® Rum flavors, Jim Beam® ready-to-drink (RTD) and Sauza® RTD Margaritas. As part of the move, Beam Global has also appointed Scot Donnelly as state manager of the Ohio low-proof business, responsible for overseeing company operations and the partnership with Glazer’s.
“We are excited to further build our business with Glazer’s as one of our key strategic distribution partners,” said Bill Newlands, President North America at Beam Global. “Through the expansion of our business with Glazer’s, we are further establishing our commitment to low-proof spirits in Ohio.”
Glazer's President and CEO Sheldon "Shelly" Stein commented, "We are very pleased to have been awarded the consolidated Beam Global low-proof business in Ohio. Our hard work in Ohio is paying off, as we continue to build on our corporate strategic partnership with Beam Global."
The agreement demonstrates an increased focus on growing market share in Ohio where Beam Global currently sells 250,000 cases of low proof spirits through 12,000 grocery, drug, convenience and on-premise outlets.
ABOUT BEAM INC.:
Beam is one of the world’s largest premium spirits companies, encompassing a portfolio of nearly 100 brands (including 10 of the world’s top-100 premium spirits brands), more than a dozen global operating and commercial facilities and 3,200 employees worldwide. Consumers from all corners of the globe call for our brands, including Jim Beam® Bourbon, Sauza® Tequila, Canadian Club® Whisky, Courvoisier® Cognac, Teacher's® Scotch Whisky, Maker's Mark® Bourbon, Laphroaig® Scotch Whisky, Cruzan® Rum, Hornitos ™ Tequila, EFFEN® Vodka, Larios® Gin, Whisky DYC®, DeKuyper® Cordials, Knob Creek® Bourbon and Skinnygirl® Cocktails. Growth through innovation is a key strategy at Beam Global, with Red Stag by Jim Beam® Bourbon, Cruzan® 9 Spiced Rum, Maker’s 46™ Bourbon and Courvoisier® 12 Cognac and Courvoisier® 21 Cognac all being launched as new products over the past two years. Beam is part of Fortune Brands, Inc. (NYSE:FO), a leading consumer brands company.