Press Releases

June 22, 2011

RARE AND AFFORDABLE ALBERTA PREMIUM 30 YEAR OLD LIMITED EDITION® WHISKY TO BE RELEASED THIS JUNE

Starting this June, in time for Father’s Day, Canadian whisky lovers in Alberta, British Columbia, Ontario, Manitoba and Saskatchewan are in for a rare and special treat.

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June 22, 2011

ARTIST COLLECTIVE FOSTERS COMMUNITY, ACCESS TO SPACE AND EXPOSURE FOR BRIGHT TALENT

The Courvoisier Collective aims to integrate the local art community by bringing it back to the streets.

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June 13, 2011

PUCKER™ FLAVORED VODKA PARTNERS WITH PATTI STANGER TO PLAY MATCHMAKER

Pucker™ Vodka’s Break Up and Match Up program pairs fruity summer cocktails with the playful, intense personalities of flavored-vodka fans.

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June 13, 2011

WILLEM DAFOE’S “BOLD” JIM BEAM TV COMMERCIAL GARNERS TOP INDUSTRY AWARDS

Winning TV Spot Builds on 2011 “Bold Choice” Campaign from the World’s #1 Bourbon.

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June 07, 2011

HORNITOS™ PREMIUM TEQUILA NAMES JON SANDLER AND THE FANCY BAND WINNERS OF FIRST EVER NATIONAL ‘MARIACHI MASH UP’ COMPETITION

Well-Known Brooklyn Band to Receive “Back Beat” Exposure in Billboard Magazine plus $10,000 for Mariachi-Style Cover of “Young Folks” by Peter Bjorn and John.

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May 24, 2011

Teacher’s – India’s #1 selling scotch whisky, now in a bold new look

The new look forms part of a global refresh exercise to make Teacher’s contemporary and recruit new consumers into the brand franchise.

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June 01, 2011

Courvoisier® launches first of its kind cognac innovation: Courvoisier Rosé

A smooth blend of Courvoisier cognac and premium French red wine grapes, Courvoisier Rosé is a light and refreshing cognac drink, crafted to be the perfect beverage for any occasion. Whether a night out on the town or dinner with a significant other, Courvoisier Rosé invites consumers to satisfy their curiosity with this flavorful and refreshing spirit.

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June 01, 2011

SOURZ EXPANDS RANGE WITH EXCITING NEW ADDITION

New Sourz Raspberry signifies ongoing commitment to brand development.

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May 25, 2011

Jim Beam® Establishes Revolutionary Bourbon-Making Process with Release of Devil’s Cut™

Bold New Bourbon Unleashes Extracted Liquid Pulled from the Wood of Bourbon Barrels.

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May 05, 2011

THE VINES GET READY TO ROCK RUSSIAN STANDARD VODKA LIVE AT THE CHAPEL!

First event of the 2011 series confirmed for Thursday 26th May.

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