Press Releases

October 17, 2016

Booker’s® Rye Whiskey Named “World Whisky Of The Year” By Jim Murray’s Whisky Bible 2017

Best-in-Class Accolade Adds to Recent Industry Praise for Beam Suntory’s Whiskies; including Jim Beam Black® Bourbon, Knob Creek® Rye Whiskey and Yamazaki® Sherry Cask 2016

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September 27, 2016

“The Big Man of Jim Beam” Recounts Life and Legacy of Bourbon Legend, Booker Noe

Uncut Biography of the Legendary Distiller Now Available

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September 07, 2016

Jim Beam® Unveils Groundbreaking "Drinkable Wearable," Jim Beam® Apple Watch

A new way to enjoy a refreshing shot of Jim Beam® Apple, from the innovators behind the World's No. 1 bourbon

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September 07, 2016

EFFEN® Vodka Introduces Three Sophisticated New Flavors

Fast-Growing Super Premium Vodka Adds Blood Orange, Green Apple and Raspberry to its Portfolio

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September 06, 2016

Jim Beam Distillery to Debut New Cocktail Experience During Kentucky Bourbon Fest

Jim Beam® Bourbon, the world’s No. 1 bourbon, makes history this month with the rollout of a best-in-class cocktail experience at the Jim Beam American Stillhouse in Clermont, Ky.

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September 01, 2016

Jim Beam Unveils Newest Premium Bourbon, Jim Beam Double Oak

Fred Noe, Master Distiller of the world’s No. 1 bourbon, continues to push boundaries through innovation with another distinctive new bourbon, showcasing unique and inventive production methods

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July 08, 2016

Hibiki 21 Years Old is honored with the Category’s Top “Trophy” Award for the 4th consecutive year at the International Spirits Challenge 2016

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June 08, 2016

The House of Suntory Whisky Announces the Introduction of Suntory Whisky Toki

A Premium Blend Where Old Meets New

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June 01, 2016

Jim Beam Announces First-Ever Global Packaging Redesign

World’s No. 1 bourbon “Makes History” in unveiling upgraded bottles, labels and shippers across entire portfolio

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June 01, 2016

Canadian Club® Honors 150 Years Of Tradition With U.S. Launch Of 100% Rye Whisky

With a Heritage Like No Other Whisky, Canadian Club 100% Rye Whisky Offers Fans a Taste of Something Different

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