Brand Facts

Quality: A high quality competitor with a significant price advantage over Bacardi®

High consumer and trade brand name recognition

Ronrico® Rum

Ronrico® Rum has an authentic, dry, island taste. The versatility of Ronrico is shown by how it mixes smoothly in all of the classic rum drinks and still tastes delicious straight.

Ronrico Rum is selected from the finest rums available in the Caribbean.